We are influenced by other people's choices when selecting risker or safer options, especially when their risk preferences are aligned with our own...but only if those are real people's choices and not generated by a computer.

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Male and female participants showed no between-group differences in either risk preference (independent sample t-test, t(60) = 0.87, P = 0.39, two-tailed), conformity (independent sample t-test, t(60) = 1.20, P = 0.24, two-tailed), or conformity bias (independent sample t-test, t(60) = –0.56, P = 0.58, two-tailed). We also included gender as a covariate in the behavioral analyses to assess potential gender differences in the preference-dependent conformity predicted by the OCU model

Shape of glass affect drinking behaviour?

The shape of glass used in drinking alcohol seemed to affect how fast drinkers drink and thus how much is consumed over a single drinking session.

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The activity of our genes, the composition of our blood and adipose tissue (fat), and our immunity all change significantly with the seasons of the year.

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Fuji apples from Nagano Prefecture in Japan, photos by Tashihiko Sugiura

Over three decades of cultivation and harvest records show that the taste and texture of apples have changed as a result of long term climate change, a scientific study reports.

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